PATAKHA
2023
Identity
Logo
Packaging
Student Project
Featured in the “Début 24” exhibition
by the School of Visual Arts.
PATAKHA is a high-end, disruptive streetwear brand that weaves the compelling narrative of modern India into it’s clothing.
PATAKHA translates to “firecracker”. It represents a fiery passion and an unapologetic attitude. This high-end Indian streetwear brand aims to disrupts the scene with designs that make a visual impact, capturing everyone's attention. With "PATAKHA, you don't just wear fashion; you wear a revolution, and your style sets the world on fire.
PRIMARY LOGO
SECONDARY LOGO





