US OPEN SUITE

2024

Event Branding

The New York Times has a suite at the Arthur Ashe Stadium where the US Open is held every year. This suite allows the NYT the opportunity to entertain clients at this iconic event. Our objectives were to bring the New York Times brand to life within the suite in impactful ways. Through collaboration with B2B Marketing, we designed an experience that fostered impactful connections with clients, enhancing brand presence and engagement throughout the event.

THE TEAM

Vida M Cornelious
Senior Vice President, Creative

Adam Okrasinski
Executive Director, Creative Tech & Design

Ellie Clayman
Design Director, T Brand Studio

Charlotte Rymar
Senior Designer, T Brand Studio

Jack Eiselt
Copywriter, T Brand Studio

Sara Mehta
Advertising Design Intern, T Brand Studio

Bari Komitee
Vice President, B2B Ad Marketing

Suzanne Hogan
Events Director, B2B Marketing

Jon Thornton
Senior Program Manager

Roxy Rosales
Senior B2B Events Manager

Arden Luthy
B2B Marketing and Events Intern

Rob Wilson
Freelance Illustrator

US Open Invites

US Open Illustrations
(Illustrated by Rob Wilson)

US Open Gallery Wall

US Open Bathroom

US Open Swag

US Open Honey Deuce/Thank you Card

US Open Wifi Sign

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Game Set Match